Learn how to compose truly-local words and images to attract tourists

Through the workshops, you’ll develop a ‘My Regionality’ mindset.

You will begin to feel excited and motivated again about your business.

You’ll become your expert brand-manager and an ambassador for your region.

What you’ll learn in a ‘My Regionality’ workshop

Regional self-awareness | I’ll give you tools and guides to develop your unique ‘My Regionality’ personality.

Think like a designer | I’ll guide you through a simple design-thinking process where you’ll learn how to research images and words that portray your business positively to your customers – our tourists.

Be the experience | I’ll give you tips on how to keep your customers at the centre of your design decisions and keep your regional-business personality.

What do you get in a ‘My Regionality’ workshop?

Your ‘regionality’ | Write a detailed description of what you genuinely love about your regional life and business. The details you include become your creative brief and forms the basis for your brand’s image and word selection.

Your reference library | Research and collect images, words and turn-of-phrase to inspire your own words and images.

Your style guide | Outline your image making style guide.

Your image-making plan | Draft a plan for your first ‘My Regionality’ image and caption.

Book into a workshop

Group workshops

2 hour sessions | Wed – Thu | 6.30 pm – 8.30 pm

Affordable | If your budget is tight, then this is the solution for you. You’ll be one of a small group of no more than seven regional businesses.

DIY | The workshop helps you work out what your ‘My Regionality’ personality is and create a plan for at least one hero image and caption.

Repeatable | You may need several group workshops to develop your ‘My Regionality’, and that’s okay. Take your time to get it right. It’s for this reason I’ve made this workshop affordable.

1:1 workshops

3 hour sessions | Mon – Tue | 8.30 pm – 11.30 am or 6.30 pm – 9.30 pm

Affordable | A budget-friendly solution for an intensive workshop to set up your ‘My Regionality‘. You and up to two of your team can enjoy my undivided attention.

DIY | I’ll work beside you and show you how to extend your ideas, select images and words best suited to your business, compose a suite of image and caption templates for you to continue to develop your ‘My Regionality’ images.

Repeatable | Book in for this workshop anytime you want to do some advanced planning for seasonal events, special occasions or to update your look and feel for a new year.